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LIFT Skin Studio

Bringing a Boutique Cosmetic Brand to Life

When Amanda approached The Goods Agency to help launch her new business, LIFT Skin Studio, she had a clear vision for the care and expertise she wanted to offer her clients but needed help with where to begin in translating that vision into a cohesive brand and website. Starting from scratch, we guided Amanda through the process of defining her brand, crafting her messaging, and building a sleek Squarespace website that perfectly captured the warmth, professionalism, and trust central to LIFT Skin Studio’s identity.
When Amanda approached The Goods Agency to help launch her new business, LIFT Skin Studio, she had a clear vision for the care and expertise she wanted to offer her clients but needed help with where to begin in translating that vision into a cohesive brand and website. Starting from scratch, we guided Amanda through the process of defining her brand, crafting her messaging, and building a sleek Squarespace website that perfectly captured the warmth, professionalism, and trust central to LIFT Skin Studio’s identity.

Results & Impact

We delivered a polished, user-friendly Squarespace website and a cohesive brand identity that reflected Amanda’s expertise and personal approach, establishing LIFT Skin Studio as a trusted destination for cosmetic treatments. By defining the brand’s core values, crafting thoughtful copy, and creating a sleek, approachable design, we ensured the website perfectly balanced warmth, professionalism, and functionality—setting the stage for Amanda’s business success.

Increased ROI: from $0.88 to $8.20 per dollar spent
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Boosted Facebook advertising Return on Ad Spend (ROAS) from an average of $0.88 to an impressive $8.20 for every dollar spent.
Expanded Reach
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Introduced Google Ads, driving more sales and achieving a ROAS of $9.35 for every dollar spent.
Expanded Reach
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Introduced Google Ads, driving more sales and achieving a ROAS of $9.35 for every dollar spent.
Expanded Reach
Plus sign
Introduced Google Ads, driving more sales and achieving a ROAS of $9.35 for every dollar spent.
Expanded Reach
Plus sign
Introduced Google Ads, driving more sales and achieving a ROAS of $9.35 for every dollar spent.
Expanded Reach
Plus sign
Introduced Google Ads, driving more sales and achieving a ROAS of $9.35 for every dollar spent.
Brand Identity Development
Guided Amanda in identifying the core values and messaging for LIFT Skin Studio, emphasizing natural beauty, trusted care, and personalised service.
Professional Copywriting
Wrote all website content, including clear, engaging descriptions of Amanda’s services, her expertise, and her client-focused approach.
User-Friendly Website Design
Built a sleek, modern Squarespace website that’s easy to navigate and update, ensuring Amanda can keep her content current as her business grows.
Streamlined Communication
Designed the website to prioritise user engagement, with intuitive contact forms and clear calls-to-action for booking consultations.
Warm & Professional Tone
Captured Amanda’s unique balance of warmth and expertise in the tone and design of the website, creating a welcoming experience for clients.

“The Goods Agency made the daunting process of launching my business so easy and enjoyable. They helped me articulate exactly what I wanted LIFT Skin Studio to represent and brought that to life through beautiful copy and a stunning website. I’m so proud of what we’ve created together.”

Amanda, Founder LIFT Skin Studio

Project Overview

The Challenge
Launch a new business from scratch with no prior branding or content.
Define and articulate the LIFT Skin Studio brand in a way that balances warmth, professionalism, and trust.
Build a modern, functional website that’s easy for Amanda to manage and update.
Our Approach
  • Brand Definition: Worked with Amanda to determine the key information and values to highlight, creating a clear articulation of her brand.
  • Content Strategy & Copywriting: Developed all website content, including service descriptions, brand messaging, and client testimonials, ensuring it aligned with Amanda’s vision.
  • Website Design: Built a professional Squarespace website that combines sleek aesthetics with intuitive navigation and functionality.‍
  • Client-Centric Focus: Ensured the website prioritized user experience, with streamlined booking options and clear calls-to-action.

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